Nike marketing manifesto from 1970

The Nike manifesto from 1970 is wild 🔥

→ Every company in the world can learn from this.

And should put it on their wall.

I LOVE every single line.

My 5 favourites:

1. Our business is change.
2. We’re on offense. All the time.
3. Break the rules: fight the law.
4. Stretch the possible.
5. If we do the right things, we’ll make money damn near automatic.